Recruitment Marketing
– Get in front of the right candidates
What is recruitment marketing?
Recruitment Marketing helps you attract the best talent more effectively. It is the process of using marketing strategies and tactics to promote your job opportunities and employer brand to your best-fit candidates. It’s about reaching the right people, at the right time, across the right channels - making sure that your job ads and employer brand are visible to the candidates you want to attract.
92% of candidates say that they are open to learn more about a great job opportunity they come across on social media
Why Recruitment Marketing?
Candidates, and especially the top qualified ones, have more options than ever and are most often already employed.
With recruitment marketing, you will get your employer branding and job ads front and center on social media to capture the attention of the right qualified candidates.
On social media, already employed candidates will take notice when a great opportunity is presented to them, and will pay attention to your employer branding campaigns showing who you are as a company.
In sum, todays job market and workforce require you to think like a marketer if you want to get their attention.
What can Talentech's Recruitment Marketing do for you?
With Talentech's recruitment marketing functionality you will gain several competitive advantages:
- You will be able to identify and learn from your own recruitment data what works for different positions
- You will have top performing channels suggested for your positions based on that data
- You will have a user-friendly publishing interface to set up your social media ads in just a few clicks
- You can also choose to let us help you with ads setup and visuals, anytime
- You will have support at arms length to ensure your recruitment marketing success
Ultimately, with Talentech you are able to run a tested and proved recruitment marketing strategy that shows result for every hire and deliver value for money. This makes it a lot easier to justify spending on job ads and employer branding. Because you can actually showcase your results.
Want recruitment marketing automation?
No problem. Learn how you can automatically publish and advertise your jobs on the right channels that will ensure you always get in front of the best-fit candidates every time.
Benefits of recruitment marketing
Reach the right candidates faster
With recruitment marketing you can run more targeted job ads on Social Media and reach and attract the most ideal candidates who are a perfect fit for your company.
From your Talentech ATS you can advertise your job ads across social media channels like LinkedIn, Facebook, and Instagram. You can easily set it up yourself in just a few clicks or have one of our experts help you.
Achieve more impactful employer branding
You can also advertise other employer branding content, eg. around your company culture, values, employee testimonials etc., to attract candidates who align with your brand. Our recruitment marketing functionality makes it easy to create and distribute the stories that make up your employer brand - showing that your company is a great place to work.
Save time with automated campaigns
Your recruitment marketing campaigns are automated. This means that you will save substantial time and resources. You only need to set up your campaigns once, and let our tools do the work. We make sure that your job ads and employer branding content reach the right audience while you can focus on taking care of the incoming candidates.
Leverage analytics and insights for future success
You can track the performance of your recruitment marketing ads and campaigns with actionable analytics. Understand which channels are driving the best results and adjust your strategy accordingly.
Want to know more?
Experience Talentech first-hand with a tailored platform demo.